March 16th saw the International LotusWorks team turn green. Efforts stretched far and wide and the public were very quick to hop on board sporting their bit o’ green too. With a little assistance from local radio stations and an exceptionally active awareness campaign internally green was truly taking over! “Powered by Green”, a St. Patrick’s Day initiative, saw LotusWorks team up with two charities, the Irish cancer Society and the Make a Wish Foundation in the USA, where everyone who used the hashtag #poweredbygreen on social media had either €1 or $1 donated on their behalf to the charities. Social media was buzzing with tweets, posts, pictures, likes and even some celebrities got bitten by the green bug including Nathan Carter! All sites in Ireland, Israel and the US were involved in the initiative and the final figures of the days event were a whopping €500 and $500.
A massive thanks to the LotusWorks organisation who kindly donated on everyone’s behalf and also to those who donated via the collection buckets. A day filled with green socks, hats, snakes, our very own St. Patrick and treats was hugely successful and we look forward to what next year has to offer! Bring on the Green! PBG-Results.
